Catvertising: The Next Frontier in Marketing
Are cats about to redefine advertising? Great work by Toronto-based advertising agency, John St. So catchy.
You Can’t Make Anything Viral…
When someone (a marketer to be precise) tells you that they can make something viral, run away. Fast. Viral is something you can aspire, but not directly create. Viral is an outcome, so it can never be guaranteed beforehand. Instead, make something really good and watch it go viral, naturally.
Image from startupquote, spotted via nothingeverhappenshere.
Going Viral: Facebook’s New Layout Sparks Creativity
A few days ago, a creative French Man named Alexandre Oudin decided to play around with his new Facebook profile page. What he did was rather awesome that it eventually got featured in a TechCrunch article. After reading the article two nights ago, I just could not resist trying it, so I quickly took a picture of myself, cropped them according to the appropriate sizes, uploaded them and voila. My Oudin-inspired profile was born.
Needless to say, it was a hit among friends and much like how Oudin sparked the creativity in me, some of them did it too! Here is one of them…
Hello, I’m Clarence
An Amsterdam-based twenty something with a multicultural background and an interest in far too many things.
Currently working in the strategic arm of a Dutch advertising agency.
Willingly surrendering to biking, cold weather and hagelslag. Read more here.
