Marketing and Advertising | Amsterdam Area, Netherlands, NL
An Amsterdam-based Strategist with a multicultural background and an equally eclectic mix of interests and skills.
2012 - Present
Strategist / THEY
Immersed in data, insights, trends and best practices at THEY. Major clients include Vodafone, AEGON, AkzoNobel (Global) and Amsterdam Schiphol Airport, among others. I am also part of the strategic roster at THEY's New Delhi office, working on projects for some of India's biggest brands.
Marketing and Communications Officer / Freelance
Provided various communications services (research, writing, project management, quality testing and content curation) to a range of international clients on a project basis.
Community Manager / eYeka
Nurtured and engaged eYeka’s 80,000-member online community on behalf of brands from various industries including fashion (Adidas, Levi’s, Reebok), electronics (DELL, Sony) and luxury (Maurice Lacroix, Piaget, Raymond Weil).
Account Manager / eYeka
After a brief traineeship, I was fast-tracked to the Account Manager role tasked in managing digital initiatives for Chanel, Coca-Cola, HP, MTV, Diageo, Club Med, Philips, Sennheiser, Standard Chartered Bank and the Lien Foundation.
Editorial Contributor / Ink Publishing
Served as a freelance editorial contributor for Smile Magazine, the official in-flight magazine of Cebu Pacific, produced by Ink Publishing. The magazine had a readership of over half a million per issue.
Master of Arts (Cum Laude)
Activities: Media Culture Programme Committee, 3 Day Startup
Oklahoma City University
Bachelor of Arts
Liberal Studies with a concentration in Mass Communications
Activities: MDIS Student Council, The Campus Newspaper, Horizons Magazine, The Scarab Literary Publication, National Honor Society of Phi Kappa Phi